Bill Raftery is one of the most recognized voices in college basketball. He has worked with CBS Sports since the 1980s and is known for his clear game analysis and unique phrases like “Onions!” and “With a kiss!” Before broadcasting, he coached at Seton Hall University and played at La Salle. His long career includes tournament highlights, major awards, and steady influence across sports media.
This profile explores his early life, coaching background, broadcasting career, contract with CBS, estimated salary, and net worth in 2025. It also looks at his public image, personal life, and impact beyond television. Every section is based on verified facts and up-to-date sources to give a full picture of his life and work.
Bill Raftery’s Early Life and Background
Bill Raftery grew up in New Jersey, where basketball was part of everyday life. His early years were filled with discipline, school, and sports. He showed talent as a player while building a strong foundation in academics. These early steps would guide everything that followed.
Where Was Bill Raftery Born and Raised?
Bill Raftery was born on April 19, 1943, in Orange, New Jersey. He grew up in a working-class, Irish-American family. His parents raised him in a modest home that valued discipline and education. Most of his childhood was spent in New Jersey. Sports were a big part of his daily life. The local basketball culture shaped his early passion for the game. His upbringing was rooted in family, hard work, and community involvement.
Educational Background & Athletic Beginnings
Raftery attended Saint Cecilia High School in Kearny, New Jersey. While in high school, he became one of the top basketball players in the state. He scored over 2,000 points in his high school career, which was a rare achievement at the time. After graduating, he went on to play college basketball at La Salle University in Philadelphia. There, he earned respect as a steady and skilled guard. He also earned a degree in history, showing his balance between academics and athletics.
Coaching Start and Transition to Broadcasting
After his college playing days, Raftery moved into coaching. He began his coaching career at Fairleigh Dickinson University and later became the head coach at Seton Hall University. From 1970 to 1981, he led the Seton Hall basketball program and built a strong reputation. His teams were known for their discipline and teamwork. In the early 1980s, he shifted from coaching to television. His deep knowledge of the game and clear way of speaking made him a natural fit for broadcasting. CBS gave him a platform, and his second career took off from there.
Bill Raftery’s Coaching Career at Seton Hall
Raftery spent over a decade leading the Seton Hall basketball program. He took on the job with focus and built a respected team during a key time in college basketball. His coaching shaped young players and left a mark on the game before he moved into broadcasting.
Achievements as a College Coach
Bill Raftery served as head coach at Seton Hall University from 1970 to 1981. During his 11-season tenure, he built a strong, competitive basketball program in the early years of the Big East Conference. His coaching record at Seton Hall included 154 wins and 141 losses. Under his leadership, the team earned four National Invitation Tournament (NIT) bids. He coached players who later pursued professional careers or became coaches themselves.
Coaching Record at Seton Hall (1970–1981):
| Category | Value |
| Seasons Coached | 11 |
| Total Wins | 154 |
| Total Losses | 141 |
| NIT Appearances | 4 times |
| Conference | Independent, then Big East |
His coaching style focused on smart offense, solid defense, and player discipline. While his teams never made the NCAA Tournament, they were well-respected for their consistency and hard work.
Influence on Players and Collegiate Basketball
Raftery’s impact went beyond wins and losses. He helped shape the personal and athletic growth of many young athletes. His guidance helped students stay focused both on and off the court. Several of his former players stayed in the sport after graduation, moving into coaching or basketball-related careers.
He also played a part in the early development of the Big East Conference, which started in 1979. His leadership during those years helped raise the profile of East Coast college basketball. His role as a mentor gave many players the tools they needed for life beyond the game. He earned respect for creating teams that were both competitive and disciplined.
Bill Raftery’s Broadcasting Career at CBS Sports
After leaving coaching, Raftery stepped into the broadcast booth and quickly became a trusted voice. He joined CBS Sports and brought clear insight to every game he called. Over time, fans connected with his commentary, and he became a regular during March Madness.
Entry into Broadcasting (1980s)
Bill Raftery began his broadcasting career in 1981 after leaving coaching. He started as a basketball analyst and quickly adapted to television. His first major assignments included regional college basketball games. Networks noticed his clear voice, confident delivery, and strong understanding of the sport. By 1983, CBS Sports brought him on to join its national coverage team. This marked the start of a long and steady broadcasting career.
CBS Partnership and NCAA Tournament Coverage
Raftery became a regular voice during CBS’s NCAA basketball broadcasts. He has covered the NCAA Division I Men’s Basketball Tournament for more than 30 years. His presence during March Madness has become familiar to millions of viewers. He works closely with other top announcers, including Jim Nantz, Grant Hill, and Ian Eagle. His main role is as a game analyst, offering play-by-play insight and pre-game commentary.
CBS Tournament Roles:
- Lead game analyst during March Madness
- Regular analyst for Final Four and National Championship
- Contributor to pre-game studio coverage
His voice and timing add energy to big moments. Fans often connect his voice with the biggest games of the season.
Signature Style and Catchphrases
Raftery is known for his unique voice and memorable phrases. Two of his most famous catchphrases are “Onions!” and “With a kiss!” He uses them to describe exciting shots or emotional moments. These phrases are now widely used by fans and media during college games.
Popular Phrases Used by Raftery:
| Phrase | Meaning |
| “Onions!” | A bold or difficult shot under pressure |
| “With a kiss!” | A shot that bounces softly off the glass |
His language adds fun to the game and helps connect with viewers of all ages.
Other Media Appearances & Syndication
In addition to CBS, Raftery has worked with several other sports outlets. He has appeared on Fox Sports, ESPN, and Westwood One Radio. His voice has also been featured in college basketball coverage on Canadian and international channels.
He co-founded a media company, Point Road Productions, with his son and former NBA player Grant Hill. The company works on sports documentaries and special features. One of their projects includes “With a Kiss,” a documentary about Raftery’s life and career. This film offers a deeper look at his journey in sports broadcasting.
Major Career Highlights
Raftery’s long career has included standout moments on air and praise from across the sports world. His calls during big games and his unique voice have made him one of the most remembered figures in basketball media. His work has earned respect far beyond the court.
Memorable Broadcast Moments
Bill Raftery has covered many of the most important games in college basketball. His voice is often linked with the NCAA Tournament’s biggest moments. Fans remember him calling last-second shots, buzzer beaters, and major upsets. One of his most praised moments came during the 2016 National Championship game when Villanova defeated North Carolina with a three-point shot at the buzzer. His call during that play showed his ability to capture emotion and clarity in a fast-moving moment.
He also delivered strong commentary during the 2015 Final Four, which was his first year on the top CBS broadcast team with Jim Nantz and Grant Hill. His timing, tone, and simple style made complex plays easy to follow.
Notable Games Called by Bill Raftery:
- 2016 NCAA Championship (Villanova vs. UNC)
- 2015 Final Four (first time as lead CBS analyst)
- Multiple Big East Tournament finals
- Dozens of Sweet 16 and Elite Eight matchups
Awards and Recognitions
Raftery has received many honors for his work in broadcasting. In 2015, he was awarded the Curt Gowdy Media Award by the Naismith Memorial Basketball Hall of Fame. This award is given to media professionals who have made a strong impact on the game of basketball.
He has also been named National Sportscaster of the Year by the National Sports Media Association. Several sports publications, including Sports Illustrated and The Athletic, have listed him among the best college basketball commentators.
Major Awards:
| Award | Year |
| Curt Gowdy Media Award | 2015 |
| National Sportscaster of the Year | Multiple |
| Sports Broadcasting Hall of Fame | Inducted |
Documentaries & Productions
In 2019, a documentary titled With a Kiss was released. It was created by Point Road Productions, a company co-founded by Bill Raftery, his son Billy Raftery, and Grant Hill. The film tells the story of Raftery’s life, from his days as a player and coach to his time as a broadcaster. It includes interviews with family, players, and fellow broadcasters.
The documentary gives fans a closer look at the man behind the voice. It highlights his work ethic, humor, and deep connection to the game. The film has been shown at several basketball events and continues to be shared among fans online.
Bill Raftery’s CBS Contract, Salary, and Net Worth
Bill Raftery’s experience and steady work with CBS have built a strong financial profile. He earns a competitive salary and holds a long-term contract. His income reflects the value he brings to one of college basketball’s biggest platforms.
Current Contract Terms
Bill Raftery holds a long-term contract with CBS Sports. His agreement ensures his role as a lead analyst during the NCAA Tournament and other college basketball broadcasts. The contract includes yearly assignments for major postseason games. It also allows some flexibility for appearances on other media platforms. While CBS does not share full contract terms publicly, most reports suggest the agreement spans multiple years. This gives both Raftery and the network long-term stability during high-viewership events.
Estimated Annual Salary (2025)
Industry sources estimate that Bill Raftery earns around 2 million dollars per year from CBS. This figure includes his on-air work during the regular season and the NCAA Tournament. Compared to other top sports analysts, his salary is considered strong. His income reflects his experience, consistent performance, and public popularity.
Estimated Annual Salaries of CBS Analysts (2025):
| Analyst | Estimated Salary |
| Jim Nantz | 5 million |
| Ian Eagle | 7–8 million |
| Bill Raftery | 2 million |
Raftery’s pay puts him among respected voices at CBS, though not in the very top tier.
Total Net Worth Breakdown
As of 2025, Bill Raftery’s estimated net worth is about 2 million dollars. Most of his wealth comes from television work. He does not rely on brand sponsorships or high-profile endorsements. His net worth is shaped by consistent yearly earnings and his long presence on national broadcasts.
Net Worth Estimate (2025):
- CBS Sports salary: $300,000 to $500,000 (older reports)
- Additional media work: $50,000+
- Endorsements: None known
- Total estimated net worth: $2 million
Raftery’s finances remain stable due to careful career choices and regular work.
Clauses, Perks & Additional Income
Like many veteran analysts, Raftery’s CBS contract includes perks. These may involve paid travel, hotel accommodations, and media flexibility. He may also receive small bonuses for special events or ratings success. The contract likely allows him to take part in podcasts, promotional spots, and select public events.
He sometimes earns extra income from guest speaking, voice appearances, and sports events. These are not frequent but add variety to his earnings.
Comparison with Peer Analysts
Compared to his peers, Raftery has a modest financial profile. Broadcasters like Jim Nantz and Charles Barkley earn more, largely because of endorsements and broader media roles. Raftery, by contrast, stays focused on college basketball. He does not appear in commercials or branded shows. His reputation is based on skill and consistency, not celebrity status.
His value comes from trust, quality, and long-term impact on viewers.
Bill Raftery’s Presence Beyond TV Broadcasting
Even without a personal social media presence, Raftery’s voice is everywhere during college basketball season. He appears in media coverage, speaks at events, and supports future journalists. His influence continues to grow outside of television.
Media Coverage & Social Media Buzz
Bill Raftery does not use social media personally. However, his voice and catchphrases appear often during live game discussions online. Fans and sports pages regularly post clips of his broadcasts, especially during March Madness. On platforms like Twitter and YouTube, his quotes are shared widely. This helps keep him in public view without needing a personal account.
His name also trends during big games. Phrases like “Onions!” become hashtags and meme content. Even casual fans recognize his voice during highlight reels.
Speaking Engagements & Books
Raftery often attends public events related to basketball. He speaks at coaching clinics, sports banquets, and college seminars. His talks usually focus on teamwork, preparation, and communication. He has not written a full book, but his career has been featured in many articles, interviews, and a full-length documentary.
In 2019, he was the subject of With a Kiss, which tells his story in detail. This project added to his public influence and introduced his story to newer audiences.
Teaching, Mentorship, and Journalism Outreach
Bill Raftery is known for helping younger broadcasters. He shares advice on how to prepare, stay neutral, and speak clearly. Many current analysts credit him for shaping their approach. He also supports media students at college events by giving practical tips on sports commentary.
Although not a full-time teacher, his regular presence at journalism schools and sports panels shows his interest in education. His lessons focus on values, not fame. That includes respect for athletes, love for the game, and keeping broadcasts honest.
Bill Raftery’s Personal Life and Interests Outside Basketball
Away from his public role, Raftery keeps life simple. He lives with his wife in Florida and spends time on hobbies like golf and reading. He also supports education and youth sports through charity work and community visits.
Family Life
Bill Raftery has been married for many years to his wife, Joan. They live in Jupiter, Florida. The couple raised four children. His family has mostly stayed out of the public spotlight. One of his sons, Billy Raftery, works in sports media and has helped produce projects involving his father. The family maintains a private life focused on close relationships and shared time away from work.
Hobbies: Golf, Reading, and Community Events
Outside of basketball, Raftery enjoys golf. He plays often at local courses in Florida. It is a regular activity he shares with friends and former colleagues. He also likes reading, especially books about basketball history. When not working, he keeps a simple routine filled with quiet hobbies.
He sometimes takes part in sports dinners and charity events. These appearances allow him to connect with other sports professionals and support causes he values.
Raftery’s Main Interests:
- Golf (frequent leisure activity)
- Reading (basketball history and biographies)
- Attending sports dinners and alumni events
- Staying active through daily walks and light exercise
Philanthropic Work
Bill Raftery supports causes that focus on youth, sports, and education. He often attends charity golf tournaments that raise money for scholarships. He also takes part in events that support public schools and community sports programs.
In Florida, he occasionally visits schools to talk with students. His topics usually focus on discipline, teamwork, and life after school sports. He gives time to causes without seeking public attention. His donations and appearances aim to help young people grow through athletics and education.
Public Image and Industry Influence
Fans, writers, and fellow broadcasters all speak highly of Raftery. He’s viewed as reliable, thoughtful, and consistent. His voice is part of the sport’s culture, and his reach extends into homes across the country and beyond.
Reputation Among Colleagues & Fans
Bill Raftery is widely respected by broadcasters, coaches, and fans. Colleagues often describe him as friendly, honest, and professional. Viewers enjoy his balance of fun and focus during games. His voice is familiar, and his presence brings comfort during big matchups. Fellow analysts appreciate his ability to explain the game in simple terms. He is seen as a role model in sports broadcasting.
Many in the industry credit him with improving the way basketball is explained on television. His clear speech, timing, and humor help connect with both new and long-time fans.
Sentiment from Media & Peers
Sports publications often speak highly of Raftery. Writers use words like “trusted,” “sharp,” and “memorable” when describing his style. His commentary is often mentioned during tournament previews and post-game coverage. His work is frequently highlighted in lists of top college basketball voices.
Selected Mentions in Media:
| Publication | Year | Description Used |
| Sports Illustrated | 2023 | “Unique courtroom style” |
| The Athletic | 2024 | “Trusted voice of March” |
| New York Times | 2022 | “Catchphrase creator” |
Peers say he brings respect to every broadcast. Many current analysts call him a mentor and point to his consistency and positive attitude.
International Influence
Raftery’s commentary reaches viewers beyond the United States. CBS’s NCAA Tournament coverage is broadcast in Canada and other countries. His voice has become familiar to fans in cities like Toronto, Montreal, and Vancouver. International audiences hear him every March, especially during the Final Four.
NCAA basketball also airs on sports networks in Europe, Asia, and Australia. Viewers in those regions often watch games through cable or streaming services. Raftery’s energy and clear voice help international fans understand American college basketball.
Sample Viewership in Canada (CBS NCAA Broadcasts):
| Year | Estimated Viewers | Raftery as Analyst |
| 2022 | 1.4 million | Yes |
| 2023 | 1.45 million | Yes |
| 2024 | 1.6 million | Yes |
His international presence is not based on marketing. It comes from consistent work and his natural ability to connect through sports.
Bill Raftery’s Lasting Legacy
Bill Raftery has left a deep mark on both college basketball and sports broadcasting. His journey from high school star to college coach, and then to national broadcaster, shows a lifelong dedication to the game. His work on television has helped fans understand and enjoy basketball more clearly. For over four decades, his voice has guided viewers through the most important games of the season.
He is respected by players, coaches, media professionals, and fans. His unique style, honest tone, and consistent presence have made him a trusted figure. Young broadcasters continue to learn from his example. His influence is clear in the way modern commentary balances insight with clarity.
Legacy Summary:
- Over 40 years in sports broadcasting
- Key figure in NCAA Tournament coverage
- Mentor to newer sports analysts
- Recognized by top sports organizations and media
- Respected for clear, friendly, and informed commentary
Raftery’s career stands as a model of how to succeed in sports media without seeking fame. His work speaks for itself. His legacy will continue through the games he helped shape and the people he helped inspire.
Marcus Avery is a sports writer based in Atlanta. He creates detailed profiles of athletes, coaches, and media professionals. His work focuses on facts, timelines, and career insights across all major sports. Marcus writes full-time and updates this blog weekly.